In this interview in Weltwoche, the two family Board members reveal why the “Vontobel gene” is still a recipe for success today – even for a global investment house

Does anchoring a company in tradition hold back its innovative capabilities? This apparent contradiction persists in a society that reflexively dismisses tradition as standing still – a fallacy that misses the most important point, namely that at its core, tradition does not describe what a company does, but how it does it. For example, by upholding traditional values. And, as is well known, such values can be lived without ageing.