Identity: the new axiom of corporate leadership

Insights, Nachhaltige Wertschöpfung
10/9/2017 Reading time: 1 minute(s)

An interview with Vontobel CEO Dr. Zeno Staub

Since September 2017, Vontobel has been presenting itself to the world with a sharpened corporate identity. CEO Zeno Staub explains what identity means to him personally and why a clear company profile is indispensable.